Started with a pencil.
Still haven't stopped.

I’ve been drawing and making things since I was seven.

Those sketches have evolved into products used in complex real-world situations, from control systems for installers operating robots in confined spaces to compliance platforms that turn field work into audit-ready evidence.

Over the past ten years, my work has grown from design and project management into product management. Working alongside installers, engineers and commercial teams taught me that good products start with understanding how work really happens, what matters to the people doing it, and where the opportunities are for the business.

I spend time in the field, test assumptions before investing in delivery, and make sense of the signals needed to make good product decisions. Sometimes that means coding and testing a mock-up, sometimes running more customer research, and sometimes stopping a project that’s already underway.

I’m at my best with complex problems where there’s no obvious right answer. I enjoy bringing together different perspectives, making the trade-offs explicit, and finding a practical way forward that works for customers, the business and the people doing the work.